Snoopy And His Sister Belle Make A Bold Fashion Statement At New York Fashion Week

The much-anticipated new exhibition entitled “Snoopy and Belle in Fashion presented by MetLife” opens today at the New Museum’s Sky Room in New York City.  Bringing together Snoopy and his sister Belle with the world’s foremost design talent and visionaries, the exhibition features all new one-of-a-kind creations for the on-trend vinyl Snoopy and Belle dolls. The fashion and entertainment industry will celebrate the 30-year rich history of Peanuts and fashion in a star studded party this evening.  After New York, the exhibit will travel to the Palais de Tokyo in Paris and other locations in Milan, Tokyo, and more over the next two years.

DESIGNER CHRISTIAN SIRIANO CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK CITY FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER CHRISTIAN SIRIANO CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK CITY FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER ISAAC MIZRAHI CREATE LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK FASHION WEEK (PRNewsFoto/Peanuts Worldwide)

DESIGNER ISAAC MIZRAHI CREATE LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK FASHION WEEK (PRNewsFoto/Peanuts Worldwide)

DESIGNER GILLES MENDEL CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK FASHION WEEK (PRNewsFoto/Peanuts Worldwide)

DESIGNER GILLES MENDEL CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK FASHION WEEK (PRNewsFoto/Peanuts Worldwide)

DESIGNER LISA PERRY CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK FASHION WEEK (PRNewsFoto/Peanuts Worldwide)

DESIGNER LISA PERRY CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK FASHION WEEK (PRNewsFoto/Peanuts Worldwide)

DESIGNER VICTORIA BARTLETT CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER VICTORIA BARTLETT CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

SWAROVKSI CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

SWAROVKSI CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNERS JEFFREY COSTELLO AND ROBERT TAGLIAPIETRA CREATE LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK CITY FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNERS JEFFREY COSTELLO AND ROBERT TAGLIAPIETRA CREATE LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK CITY FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER BETSEY JOHNSON CREATE LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER BETSEY JOHNSON CREATE LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER BIBHU MOHAPATRA CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM'S SKY ROOM THIS NEW YORK CITY FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

DESIGNER BIBHU MOHAPATRA CREATES LOOKS FOR SNOOPY AND HIS SISTER BELLE IN A NEW EXHIBIT AT THE NEW MUSEUM’S SKY ROOM THIS NEW YORK CITY FASHION WEEK. (PRNewsFoto/Peanuts Worldwide)

The international fashion leaders designing for Snoopy and Belle include: Anna Sui, Betsey Johnson, Bibhu Mohapatra, Calvin Klein Collection, Christian Siriano, Costello Tagliapietra, DKNY, Diane Von Furstenberg, Dsquared2, Dries Van Noten, Emanuel Ungaro, Isaac Mizrahi, Isabel Marant, J.Mendel, Kenneth Cole, Lisa Perry, MAC Cosmetics, Opening Ceremony, PhilipTreacy, Rodarte, Royal Asscher, Swarovski, Tracy Reese, VPL by Victoria Bartlett, and Zac Posen.

“Snoopy and Belle In Fashion presented by MetLife” makes its premiere appearance as Peanuts prepares to celebrate the 65th anniversary of the beloved Charles Schulz comic strip in 2015, along with the brand’s first all new CGI 3D feature film from Twentieth Century Fox and Blue Sky Studios, the 50th anniversary of Peanuts on television with A Charlie Brown Christmas airing on ABC, and the 30th anniversary of the inaugural “Snoopy in Fashion” event of the 1980s.

The all new exhibit will include Snoopy and Belle looks from the new roster of leading designers, as well as iconic looks from the original exhibition, which included looks from Chanel, Karl Lagerfeld, Jean-Paul Gaultier, Thierry Mugler, Oscar De La Renta, Giorgio Armani, L.L. Bean, and many more. The show went on to exhibit at The Louvre, The L.A. County Museum, and throughout Europe and Asia, and inspired both paperback and hard cover art books.

In gratitude for the designers’ participation in the event, Peanuts will make a donation to their charity of choice.  Several designers, who are members of the Council of Fashion Designers of America, who was instrumental in supporting the Snoopy and Belle in Fashion project, will support initiatives associated with that organization.

For more information or to reserve tickets to “Snoopy and Belle in Fashion,” go to www.snoopyandbelleinfashion.com.

Where It All Began

Snoopy stepped out of Charles Schulz’s comic strip, Peanuts, and turned soft and huggable in 1968, when Determined Productions presented the world with its first cuddly plush Snoopy. In no time at all, Snoopy fans around the world began asking for clothes and Determined Productions responded with a line of outfits suitable for Snoopy, the master of disguise. In 1976, Snoopy’s sister Belle made her debut in the Peanuts comic strip and later as a plush doll with a complete wardrobe. In the early 1980s, Connie Boucher from Determined Productions began to contact the most famous and talented couturiers in the world to create an original one-of-a-kind designer outfit for both Snoopy and Belle. The result was a fabulous collection of specially designed haute couture that became an exhibition around the world. Charles M. Schulz could not believe that famous fashion designers from around the world would agree to turn their talents to creating clothes for a plush doll, but the Snoopy in Fashion collection is testament to the universal appeal of the world’s most famous beagle. With gala openings at prestigious venues such as the Fashion Institute of Technology in New York and the Seibu Art Forum in Tokyo, Snoopy in Fashion travelled to cities around the world throughout the mid-1980s.

About Peanuts

The PEANUTS characters and related intellectual property are owned by Peanuts Worldwide LLC, a joint venture owned 80% by Iconix Brand Group, Inc. and 20% by members of the Charles M. Schulz family.