Michelle Trachtenberg Goes Dark With John Frieda® Precision Foam Colour

When actress Michelle Trachtenberg decided to take her hair color darker this fall, she didn’t head to the salon — she turned to John Frieda® Precision Foam Colour. Michelle recently colored her hair as a part of an Us Weekly shoot, taking her naturally medium brown hair to a rich, deep brunette shade.

“I love my colorist, but between traveling and shooting I don’t always have time to make it to the salon,” explains Trachtenberg. “I trust John Frieda® Precision Foam Colour to deliver color as even and shiny as salon color, and I can find my favorite shade anywhere my work takes me. Plus it’s so simple — the foam is so thick, you can feel it covering every strand giving even coverage from root to tip. To get my current color, I used Precision Foam Colour 3N, Brilliant Brunette® Deep Brown-Black — it’s the perfect deep, rich shade for me this season.”

With an array of high-shine, vibrant options for blondes, brunettes and redheads, John Frieda® Precision Foam Colour brings a salon shade spectrum home. An innovation seven years in the making, the breakthrough at-home colour employs proprietary foam technology to provide even coverage — the kind of flawless colour previously only available at the salon. Easy to apply, the non-aerosol foam formula spreads evenly through hair, saturating every strand completely — even the back of the head, roots and hairline — and staying in place. With its stylist-selected shades and patent-pending foam technology, the unprecedented hair colour ensures effortless application and complete 100% grey coverage for natural-looking, salon-quality results. No mess, no drips, no stains — just gorgeous hair from every angle.

To find the perfect Precision Foam Colour shade for you, visit JohnFrieda.com/homecolour and use the exclusive shade selector tool for your ideal match. For a sneak peek at Michelle’s new shade, pick up the Us Weekly issue on stands now.